Real Estate Web Design is What We Do
ILD, MLS, IDX and VOW real estate web design with custom property search and customer relationship management (CRM) automation and tracking tools.

Your web site should be a revenue generating asset to your business. Most real estate web design companies can lose track of that most important factor by treating their website production like an assembly line, their customers as a head count and only providing a basic "brochure" web site where you do all the work. Savvy Realtors® realize their websites need to be more than just a brochure; they need a tool that will make them more productive and help generate more sales.

You'll find that one of the major reasons that real estate professionals hire us is due to the way our web sites impact their bottom line. The benefits are two-fold: You'll get new ways to optimize your business and sales process by streamlining your lead collection and qualification. You'll generate more leads and retain more web site visitors' interest by providing easy ways for your visitors to use your site for all of their real estate needs. The results are client proven.

The Real Estate Web Design Guide
Creating a real estate website that generates results is a difficult undertaking that starts with a “master blueprint” and ends up with a content-rich site that both captures and converts site visitors into sales. This guide exposes the challenges, reveals common pitfalls and examines the path you can take on your road to success. Review the challenges below on the way to implementing a successful real estate Web solution so you can prepare yourself for success in an area where a large number of Realtors® tend to fail.

Will your website free up your time or create more work for you?
The real determining factor is almost never the "template" or design portion of a site. It is what your site does for you that you no longer have to do.

To further explain, a comparative analogy of how we're different than most our assumed competition. Let's say you want to buy 10,000 sq. ft. of warehouse space to store your products and ship them out. You are presented with two choices:

1.) Buy a 10,000 sq. ft. warehouse that contains your shelving, includes a delivery system to keep your inventory organized and up-to-date, stocks your shelves, sorts and organizes your customers’ orders and automatically delivers them information about new products when they become available. It also allows your customers to search your inventory in the way you define.

2.) Buy a 10,000 sq. ft. warehouse that contains your needed shelving. You do the rest of the work.

The first example relates to how our solutions work for you. The second relates to most real estate web design providers. MetalSoftware produces the most thorough combination of user experience, site management, tracking and contact management tools which appeal to multi-agent/multi-branch offices and top notch agents alike.

Mission Statement

Making businesses more productive in Internet markets by providing business analysis, enterprise level design and application development focused on solving real world business problems, creating stronger customer relationships and impacting the bottom line.

Our Core Values - The Keys to Our Future

Accountability - We follow through on our commitments
Commitment - To excellence and to ensure the success of our clients by understanding their business and providing positive impact
Integrity and Trust - We deliver on expectations and increase our positive reputation
Respect - We are mutual partners, our communication is open and direct and we value the balance that rules our interaction.
Results - We leverage the depth of our experience, our values and principles to achieve superior results.

Our Philosophy and Advantage

At MetalSoftware, we believe for today's companies to succeed, technology must improve processes, make stronger relationships and impact the bottom line. Our user-centric methodology, focus on strategic advantage and depth of experience are paramount in helping our clients reach their goals.

MetalSoftware focuses on delivering true strategic advantage to clients and directing them away from the rush-to-market pitfalls of the Internet boom. Additionally, our component-based development process allows us to meet the unique requirements of each customer by utilizing our growing library of pre-built software components.

Leveraging these pre-built components and our partnerships with market-leading technology companies, MetalSoftware is able to give customers high impact solutions and faster time to return.

Our History

Founded in 1998, MetalSoftware is a Web Development and Internet server management provider. MetalSoftware serves clients throughout North America.

Why should you call us?
We're driven and to the point. Our clients bottom-line results and satisfaction are our focus.

What is in it for you?
- An assessment of your specific needs
- A definition of services to be performed
- Detailed product/service specifications
- Verification of performance
- Documentation and training
- Solid, proactive and secure solutions
- Expert service and support
- Bottom-line results

"MetalSoftware has already paid for itself many times over with the commission checks that we are receiving from all of the new leads that our MetalSoftware site has generated for us..."
The Buyers Advantage

"There are a lot of people out there who say they write code and then there are the exceptional few who not only can write code but are thoroughly organized and quick to respond when there is the need to do so. No project is without its problems. MetalSoftware is a pleasure to work with in sorting out the issues and resolving them quickly and efficiently."
Larry Halpin, Realtor