Real Estate Websites

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10 Signs Your Real Estate Web Site Needs an Overhaul

1.) It doesn’t allow site users to search for property - Property is the first thing people want to see when they come to a real estate web site
2.) It’s template-based - If you paid less than $2,000 for your entire site, it’s probably a template.

3.) It has a “splash” page - Visitor to self: “Load already, come on!!, OK where’s the back button?”
4.) It has scrolling text - Just say no
5.) The site uses low quality, grainy images or clipart instead of high-quality images - Inexpensive professional stock photos are available
6.) Photos are old and dated - Ditch that photo of yourself from 1980
7.) The site doesn’t address visitors needs - Be careful how much you promote yourself on the site over what’s in the clients “mindneed”
8.) Content areas are not clearly defined - If the site looks like someone cut up a website and threw it on the floor, it needs help
9.) It has black text with black drop-shadows - Find a new web designer
10.) It has a scrolling message in the browser status bar - This was neat in 1995, now it’s just annoying

6 commentsReal Estate Web Design • May 18 2007 10:05AM