Real Estate Websites

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10 Signs Your Real Estate Web Site Needs an Overhaul

1.) It doesn’t allow site users to search for property - Property is the first thing people want to see when they come to a real estate web site
2.) It’s template-based - If you paid less than $2,000 for your entire site, it’s probably a template.

3.) It has a “splash” page - Visitor to self: “Load already, come on!!, OK where’s the back button?”
4.) It has scrolling text - Just say no
5.) The site uses low quality, grainy images or clipart instead of high-quality images - Inexpensive professional stock photos are available
6.) Photos are old and dated - Ditch that photo of yourself from 1980
7.) The site doesn’t address visitors needs - Be careful how much you promote yourself on the site over what’s in the clients “mindneed”
8.) Content areas are not clearly defined - If the site looks like someone cut up a website and threw it on the floor, it needs help
9.) It has black text with black drop-shadows - Find a new web designer
10.) It has a scrolling message in the browser status bar - This was neat in 1995, now it’s just annoying

6 commentsReal Estate Web Design • May 18 2007 10:05AM

Comments

I fully agree with point #1: That's why people go to realtor's websites. They want to search for property. However, I don't agee with point #2: some template based sites look pretty good - it really depends a lot on the content and how easy it is on the eye.
Posted by Bettina Clairmont CPA (Bettina Clairmont) over 2 years ago
I agree #2 is sort of subjective, what's ugly to one person might be attractive to the next.
Posted by Real Estate Web Design (MetalSoftware, Inc.) over 2 years ago
I also argue #2.  Not all template based sites are garbage.
Posted by Becky Troutt (Reynolds Realty of Manatee Inc) over 2 years ago
I don't think #2 has anything to do with how a site looks. Template sites only rank well in the search engines if they don't have competition from designed sites. Check it out.
Posted by Greg Cremia (Shore Realty of the Outer Banks) over 2 years ago
Hi There.  I just wanted to welcome you to the Rain!  I hope you enjoy it here and keep blogging!
Posted by Michael Hutchins - Consumer Advocate, Chicago (Michael Hutchins Ent.) over 2 years ago
Excuse me. There is nothing more demoralizing than a small but adequate income. I am from Africa and , too, and now am writing in English, please tell me right I wrote the following sentence: "Maintenance of indoor water walls, fountains and waterfalls." With respect :P, Jerod.
Posted by Jerod 3 months ago

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